Pippin was an open multimedia technology platform, designed by Apple Computer, and marketed as PiPP!N by Bandai and Katz Media. According to Apple, Pippin was directed at the home market as "an integral part of the consumer audiovisual, stereo, and television environment."
Bandai CEO Makoto Yamashina (山科誠) selected Apple's Macintosh as the basis of the Pippin platform due to its ease of use. On December 13, 1994, Apple Computer announced the platform in Tokyo, Japan. At the time of its launch in 1996, Bandai had spent $93 million on marketing and development.
On June 4, 1996, Katz Media announced in Paris that it was joining the partnership to market the platform in Europe. Bandai produced the consoles as an OEM for Katz Media. The KMP 2000 began shipping in Europe on March 17, 1997. During Marché international des Inforoutes et du Multimédia '97, Groupe Arborescence announced a partnership with Katz Media to develop and market a new Euro-Canadian console based on the Pippin for the Canadian market.
Pippin represents the first industry attempt to repackage modern personal computer hardware and software in a form that is more acceptable and affordable to a technophobic consumer. Its design goals represented compromises between a mutually competing set of requirements: performance, "ease of use", system software footprint, time-to-market, TV-centric, manufacturing costs, etc. It is the first commercially-deployed appliance to be optimized for the multimedia-rich home and school marketplaces. All technical goals of the program were achieved, resulting in a flexible and simple-to-operate multimedia consumer appliance.
Reception and discontinuationEdit
Bandai originally set sales targets of 200,000 units in Japan and 300,000 units in the United States. Analyst Fujine Yasuaki (藤根靖晃) of Smith Barney International was less optimistic, projecting sales to reach half of the target. By September 1996, an online poll conducted by MacUser (USA) magazine found that a plurality of participants preferred that Apple cancel the Pippin over other product lines, such as Newton and Performa.
Steve Jobs, one of the original Apple co-founders, returned to the company while it was facing financial difficulty, and was named Interim CEO on September 16, 1997. While reorganizing Apple to return it to profitability, Jobs eliminated many underperforming products. After only selling 30,000 and 12,000 units respectively in Japan and the United States, Bandai officially withdrew the Pippin from the market on March 1, 1998.
Unreleased models and prototypesEdit
- Main article: Pippin prototypes
- Pippin prototype
- Pippin Power Player
- Pippin Atmark-PD
- Pippin Atmark-EX
- Apple Pippin Set-top box
- Arborescence Network Centric computer (Canada)
- AppleJack-to-ADB adapter (and vice versa)
- AppleJack wireless infra-red (IR) controller
- GeoPort Telecom Adapters (14.4, 28.8, 33.6 kbps)
- Modems (14.4, 28.8, 33.6 kbps)
- Pippin memory modules (2, 4, 8, 16 MB)
- Pippin keyboard with drawing tablet and stylus
- Pippin Atmark Floppy Unit
- Deltis 230 MO Docking Turbo with magneto-optical drive
- Pippin combo dock
- Pippin ethernet dock
- Pippin Expansion Unit with PCI support
- Pippin SCSI dock
- Pippin Zip dock
- ↑ 1.0 1.1 1.2 Bandai Pippin FAQ, The Mac Geek.
- ↑ Interview - 'We Sell Dreams to Kids' by Cesar Bacani and Murakami Mutsuko, CNN. 1996-04-19.
- ↑ 3.0 3.1 3.2 Power Ranger - A Japanese Toymaker Invades Cyberspace by Cesar Bacani and Murakami Mutsuko, CNN. 1996-04-19.
- ↑ Katz Media Signs Worldwide Licensing Agreement for Apple's Pippin Technology, Katz Media. Archived on 1997-07-13.
- ↑ 5.0 5.1 Bandai and Katz Media announce cooperation to develop European Pippin Market, Katz Media. Archived on 1997-07-13.
- ↑ Press: Arborescence launches the first Canadian-content Network Centric computer, Katz Media. 1997-05-22. Archived 1997-07-13.
- ↑ Pippin: adapting PC technology for the technophobe by E.R. Sirkin, V. Mehra, E. Keshishoglou, L. Madar, A. Carter, W. Knott; Apple Computer, Inc. 1997-02-23.
- ↑ Online poll, MacUser p.28. Ziff-Davis. 1995-09.
- ↑ Jobs named interim Apple CEO, C|NET. 1997-09-16.
- ↑ For the good of the company? Five Apple products Steve Jobs killed by Casey Johnston, Ars Technica. 2011-08-25.
- ↑ Bandai kisses goodbye to Pippin console., Screen Digest. 1998-03-01.
- ↑ Deltis 230 MO Docking Turbo (Japanese), Olympus. Archived 1997-06-22
- ↑ Arborescence introduce the first COMBO Pippin doc/base module! by Joe Kudrna, O'Grady's PowerPage: Pippin NewsPage. 1997-08-03. Archived 1998-02-07.
- ↑ Pippin @World gets Ethernet, CNET News. 1997-05-21. Archived 2004-11-25.
- Apple's original Pippin site (archived 1997-04-14)
- Catalog Search: Pippin at the Computer History Museum
- Apple’s Pippin and Bandai’s @World at Low End Mac
- Bandai Pippin Museum & Archive at The Mac Geek
- Pippin @WORLD resource directory
- Hacking the Pippin at Vintage Mac World (archived 2017-08-17) (mirror)
- Apple Pippin at Wikipedia